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This helps keep readers interested and. Many companies still use white paper to promote their products and services. A white paper is five to 25 pages long (not including covers) and generally has the following components in the following order: A white paper is one of the most important documents you can create when it comes to landing future clients. White papers are one of the most misunderstood, miswritten and misused marketing tools available.
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If your white paper is longer and has many sections, it's wise to include a table of contents, too.
